Setting boundaries is one of the hardest things in business success. For me it all relates to knowing your Self-Worth. At some point we have to draw some lines in the sand and own our values, target market and brand message. In an article I write for Showcasing Women, I explain some of this further if you’d like to take a peek. See, self- worth is partially based on knowing what you value and making decisions EVERY day based on those values. CONSCIOUS choices…every day.
- For example, when you are asked to guest blog on someone else’s site…what is your answer?
- Or be interviewed for a radio show?
- What about speak in front of a group?
- Or be on a panel?
If you have self-worth your answer is never just “yes” or “no” (thank-you). Your answer is a question, or a series of questions. Setting boundaries for your business is tough if you just say yes or no without asking some smart questions first!
Recently I was asked to participate on a panel for women in leadership. Initially it sounded very interesting, and we can be quick to say YES! I paused, consciously thought, and I asked some smart questions regarding my values, time, business and target market. The answer was no.
I have been asked many times to “guest blog” sometimes the answer is yes, more often I am setting boundaries and say no. Heck, writing for my OWN blog honestly makes more sense from a traffic standpoint. You did see the statistics for this right? On Social Media today, from the Hubspot ROI Inbound marketing annual report?
So if my business is to be successful doesn’t it make sense for me to blog on my site versus someone else’s? Unless the site I guest blog on REALLY creates a win for my business goals and values?
So I mentioned I guest blog for Showcasing Women above…did you catch that? Do you know how knowing my values and setting boundaries allowed me to say YES?
Ann M. Evanston is a “Chief Breakthrough Officer” teaching other Business Warriors how to slow down, and find the most unique part of their business that makes them stand out among the crowd. She has been named one of the top marketing consultants by About.com, is a guest blogger for Showcasing Women and takes pride in moving you from “blah, blah, blah” to “BOOM, BOOM. BOOM!”
